Minggu, 26 Februari 2012

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El Consumidor es el medio �Alguna vez te has preguntado cual es el medio mas efectivo para invertir en publicidad? �Por que muchos doctores no invierten escandalosas cifras en medios masivos pero sus consultorios viven llenos de clientes? �Por que crecen tan r�pido las ventas de ciertos productos al ponerlos en las manos de influenciadores reales? �Por que invertir en servicio es una de las formas mas efectivas de hacer Marketing? La respuesta es el consumidor y su arma mas poderosa su propia voz. El Marketing se encuentra en constante evoluci�n pasamos de un consumidor fiel a muchos no tan fieles y de grupos objetivo a micro tribus con d�ficit de atenci�n, entonces �C�mo podemos captar la mente , los corazones y los bolsillos de los consumidores? Este libro plantea el uso del voz a voz como la herramienta mas poderosa que existe el planeta y a trav�s de 9 formas de generar este marketing de voz a voz Anzures nos invita a descubrir ese nuevo marketing donde el consumidor dejo de ser el fin para convertirse en un poderoso medio. Un viaje por la historia del marketing, los medios y la publicidad para poder comprender como en la conversaci�n y la voz del consumidor recae el poder del marketing moderno y como las marcas deben de enfocarse m�s en la generaciones de estas conversacione, creando mejores contenidos, experiencias y tocando las fibras emocionales de una forma genuina. El consumidor es el medio una lectura obigada para todos los que quieren explorar novedosas formas de captar la atenci�n de sus audiencias.

  • Sales Rank: #2844317 in Books
  • Published on: 2013
  • Format: Large Print
  • Binding: Hardcover
  • 389 pages

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0 of 0 people found the following review helpful.
Speechles
By Hubert
En una sencilla, f�cil y divertida lectura, este libro viene a simplificar el bello arte de la comunicaci�n, simplemente sensacional.

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Kamis, 23 Februari 2012

[N476.Ebook] Ebook Download The Basic Political Writings of Rousseau, by Jean-Jacques Rousseau

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The basic political writings of Rousseau , including

  • A Discourse On The Moral Effects Of The Arts And Sciences
  • A Discourse On Political Economy
  • The Social Contract Or Principles Of Political Right

    • Sales Rank: #1135410 in Books
    • Brand: Brand: CreateSpace Independent Publishing Platform
    • Published on: 2009-11-29
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.00" h x .38" w x 6.00" l,
    • Binding: Paperback
    • 150 pages
    Features
    • Used Book in Good Condition

    About the Author
    Jean-Jacques Rousseau (1712 78) was a leading Genevan philosopher and political theorist and one of the key figures of the Enlightenment.

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    0 of 1 people found the following review helpful.
    Two Stars
    By Emily Duran
    not my type of usual reading.

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  • Kamis, 16 Februari 2012

    [H764.Ebook] Get Free Ebook The Red Rover: A Tale, by James Fenimore Cooper

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    This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.

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    • Published on: 2015-08-21
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.21" h x .94" w x 6.14" l, 1.63 pounds
    • Binding: Hardcover
    • 404 pages

    About the Author
    James Fenimore Cooper (1789-1851) was a famed nineteenth century American author known for his work in fiction particularly sea stories and historical novels and politics. He enrolled in Yale University, never earned a degree but later joined the United States Navy. Some of his most famous works include Last of the Mohicans, A Letter to my Countymen, and Ned Myers' or A Life before the Mast.

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    Selasa, 14 Februari 2012

    [X707.Ebook] PDF Ebook Epic Encounters: Culture, Media, and U.S. Interests in the Middle East since 1945, Updated Edition (American Crossroads), by Melani McAlis

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    Epic Encounters: Culture, Media, and U.S. Interests in the Middle East since 1945, Updated Edition (American Crossroads), by Melani McAlis

    Epic Encounters examines how popular culture has shaped the ways Americans define their "interests" in the Middle East. In this innovative book—now brought up-to-date to include 9/11 and the Iraq war—Melani McAlister argues that U.S. foreign policy, while grounded in material and military realities, is also developed in a cultural context. American understandings of the region are framed by narratives that draw on religious belief, news media accounts, and popular culture. This remarkable and pathbreaking book skillfully weaves lively and accessible readings of film, media, and music with a rigorous analysis of U.S. foreign policy, race politics, and religious history.

    The new chapter, titled "9/11 and After: Snapshots on the Road to Empire," considers and brilliantly analyzes five images that have become iconic: (1) New York City firemen raising the American flag out of the rubble of the World Trade Center, (2) the televised image of Osama bin-Laden, (3) Afghani women in burqas, (4) the statue of Saddam Hussein being toppled in Baghdad, and (5) the hooded and wired prisoner in Abu Ghraib. McAlister's singular achievement is to illuminate the contexts of these five images both at the time they were taken and as they relate to current events, an accomplishment all the more remarkable since—to paraphrase her new preface—we are today struggling to look backward at something that is still rushing ahead.

    • Sales Rank: #301192 in Books
    • Published on: 2005-07-05
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.00" h x 1.00" w x 6.00" l, 1.31 pounds
    • Binding: Paperback
    • 426 pages

    Review
    PRAISE FOR THE FIRST EDITION: "At the heart of McAlister's analysis is a brilliant dissection of American 'interest' in the Middle East.... [The book] finally suggests nothing less than a wholesale revision of U.S. history between...the 1950s and the 1990s."--"American Quarterly "A vitally important book because it warns against easy explanations of U.S. foreign policy."--"Diplomatic History "Indeed epic, providing a wide-range and sophisticated analysis of the 'cultural logic' behind America's expansionist foreign policy."--"Journal of American History "It is one of the achievements of McAlister's subtle and complex book that her analysis allows one to situate public perceptions...and the responses of the U.S.Government within a coherent and persuasive framework. [An] excellent book."--"Times Literary Supplement "McAlister is uniquely placed to reveal what she calls 'the often invisible significance of the Middle East to Americans.'... [She] reconfigures American investment in the Middle East as a central element of our own national, racial, and sexual identities."--"Village Voice, Favorite Books of 2001

    From the Inside Flap
    "A wonderfully original and compelling study, essential for understanding the complex relations between the US and the nations and peoples of the Mideast. McAlister argues powerfully that American interests in the Mideast range far beyond the realm of foreign policy to become of paramount importance to the creation of American culture in the post World War II era. . . . A model for those interested in the interconnections of culture and foreign policy in an era of globalization. An engrossing read."—Amy Kaplan, author of The Social Construction of American Realism

    "Melani McAlister has written a marvelous book that draws together a vast array of materials from the media, archives, scholarly sources, and popular culture, interpreting it through her rich knowledge of cultural studies. Scholars in many fields--American studies, sociology, religious studies, political science, media studies, among others--will want to read this lively and engaging book."—Robert Wuthnow, author of After Heaven: Spirituality in America Since the 1950s, and Creative Spirituality: The Way of the Artist

    "A fascinating and completely original analysis of the relation between culture and foreign policy. . . this book casts entirely new light on US military, financial, and emotional investments in the Middle East. Conservative Christian sensibilities, television, Biblical epics, Black Power, and a host of gender-related representations--these and other factors all played a part in the shaping of American foreign policy in ways that have never before been noticed. No historian of twentieth-century American culture or politics should miss this brilliant book!"—Gail Bederman, author of Manliness and Civilization: A Cultural History of Gender and Race in the US, 1880-1917

    "Diplomatic historians are now turning to Edward Said’s Orientalism to explore the cultural dimensions of 20th Century America’s representations of the Middle East. They are too late! Melani McAlister develops a "post-orientalist" approach to U.S. culture, foreign policy, and identity. Hers is also the first book ever to recognize that African -Americans matter to such a project. Epic Encounters is a blockbuster of a book."—Robert Vitalis, author of When Capitalists Collide: Business Conflict and the End of Empire in Egypt

    About the Author
    Melani McAlister is Associate Professor of American Studies and International Affairs at The George Washington University.

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    15 of 16 people found the following review helpful.
    Excellent exploration of cultural and social identity
    By fml66
    An incredibly good book. McAlister dissects and analyzes the representations of the Middle East in various media -- movies, news, plays, books, etc. -- and their relationships to the projection of US global power and the shaping of US cultural identity since the end of World War II. As she puts it, her goal is to address the absence of culture from discussions of the history of US imperialism, the absence of empire from discussions of US culture, and the absence of the US from discussions of postcolonial imperialism.
    Among her subjects, all of which she treats deftly and with attentive detail, are: Amiri Baraka's "A Black Mass," the Israeli military raid on Entebbe, the 1977 John Frankenheimer movie "Black Friday," the tour of King Tutankhamen's artifacts through the United States during 1977-1978, Hal Lindsey's "The Late Great Planet Earth," the rise of the Moral Majority, the Iran hostage crisis of 1979-1980 and its obsessive coverage in the US media, the prevalence of military revenge movies in the 1980s like "Navy Seals" and "Delta Force," Betty Mahmoody's book "Not without My Daughter," and the Gulf War.
    I found particularly compelling her discussion of 1950s biblical epics, such as "Ben-Hur" and "The Ten Commandments." The recent controversy over "The Passion of the Christ" is put into definite context when you see how "The Ten Commandments" was received (and what purposes it served) when it was released in 1956.

    0 of 0 people found the following review helpful.
    A look into American Politics through literature and popular thought...
    By ZMC
    I chose this book to pair it with Natasha Zaretsky's book "No Way Home" for my final paper and it helped me to make the connection between how American Foriegn Policy is formed by way of the media and the American public interest in the Middle East Region. To learn more about how American policies are shaped regarding the Middle East region, I suggest that you read this book.

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    Kamis, 09 Februari 2012

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    PEG BOY, by Raymond Berube

    Many unorthodox ways of life were allowed during the early days of the California Gold Rush. The demands of the times and a great influx of races forced tolerance. San Francisco became notorious for its lawlessness, its gambling casinos, and its bordellos and madams. The Barbary Coast became a part of California's history and San Francisco's heritage. The Barbary Coast was an area near the waterfront that law enforcers found almost impossible to control. Those who operated establishments there, refused to abide by the gradually encroaching law and order being established by the other parts of town. For along the Barbary Coast any vice could be bought. There also, a little-known vice guarded with great secrecy were the male houses of prostitution. Some of the more clandestine operations offered young boys. Most of these boys had few means of survival other than their wits and bodies. Known as peg-houses, the places provided young boys to those who were able to meet the extraordinary prices. These houses were often operated by unscrupulous and ruthless men who provided the boys with drugs, thereby chaining them by their addictions. These could become hopeless addicts unable to function as anything but subservient slaves to their masters.An international slave trade supplied these houses with boys who were enticed or kidnapped from all over the world. Peg-houses were common in the Orient. The custom was brought to the West by seamen who had grown fond of such pleasures. Boys were trained to service customers by wearing a wooden peg of gradually increasingly sizes. They would be offered for selection while sitting on stools that displayed the properly sized peg protruding from the bottom to indicate the size that each boy had been trained to accommodate. This is the story of Santiago Cali, one such boy.

    • Sales Rank: #281344 in eBooks
    • Published on: 2016-01-24
    • Released on: 2016-01-24
    • Format: Kindle eBook

    From the Author
    In response to the existing one-star review..., take a "Look Inside" and judge for yourself to see if the quality of writing matches the opinion given! Be especially concerned with the review that states: "the story was ok, but the type was all over the page, words missing or printed backwards,no page numbers. The boy named Kim, suddenly becomes Timothy, what gives?" This customer likely bought an older original version of the book from a second party vendor and was sent a copy which had no page numbers and was erratically printed.�The current e-book edition has been edited to conform to issues of questionable material as imposed by Amazon KDP, not reflected in the paperback version. The current e-book and paperback are the ones to buy from Amazon as they contains all recent editorial changes. Click on the book and see sample pages to verify it is the author approved version. Sorry for any inconvenience! �Giving birth is painful.

    About the Author
    Raymond G. Berube, M.Ed. is a teacher, author, therapist currently living in Aachen Germany with his partner of 25+ years. He has studied hypnosis, NLP, and Stress Management. Raymond has trained with Dr. Milton H Erikson and Dr.Piero Ferrucci of Florence, Italy in 1986 while there doing research for a novel about Emperor Hadrian, on sale with Amazon. He has experienced numerous international cities in his travels and these experiences have come to fruition in the collections of short stories in two volumes, also available at Amazon.com and other retailers. At present he is a tutor of English to young people and also teaches English as a second language to adults. He has been involved with spiritualism and mediumship in the past resulting in two books titled You, The Medium, and Simon Speaks. Ray has also authored several novels.

    Most helpful customer reviews

    12 of 12 people found the following review helpful.
    Reluctant at the beginingi, thrilled at the end!
    By Periklis Paschidis
    Surprisingly, I ended up liking this book, and even go as far as giving it 5 starts. But, let's be clear here:

    1) This book has highly detailed depictions of sex between minors with minors and adults; lots of times without consent (aka: rape)
    2) This books is self-published; So, some typos pipe up here and there, but nothing tremendous.
    3) It is literature; fantasy, based on the acknowledge of a historic fact: "peg-boys", and child sex-slaves in general through history.

    If anything of the above 3 bugs you, then simply do NOT buy this book. If you do though, understand the difference between reality and fiction, and you are curious to find out how someone can use the child-sex-slave material and use in an historical novel, and DO realize that a few misspells and typos may occur, then I say this book will probably satisfy you.

    It's an adventure of a young boy who gets (himself) into the child-sex market of the mid-19th century in San Francisco. He'll get a hard time, but will come out victorious, having paid a price though; as we all know that that's how life works. You'll learn some interesting facts about things in the mid-19th century and have a clearer understanding of why the west was (and still is) called the "Wild" West...

    All in all; it's just that: An adventure with sex, drugs and fortune with main starts underage boys. If you like fiction and don't seek for Dostoyevsky-like "high-end-literature", there's a high chance you'll like this book.

    MY humble opinion, of course...

    7 of 9 people found the following review helpful.
    A great read,
    By R. Stanhope
    I find the book a page turner for the graphic sex and tale of adventure, This is a book like Tom Sawyer and Huck Finn....a tale of an implausible adventure laced with feats of boldness and daring....a story of a life we can relate to and maybe wish we had done more of.

    The author has done research and delivers an accurate picture of San Francisco and the gold rush era. The story of bordellos and rent boys rings very true, take it from someone who lived in San Francisco for several decades. This market is still, to this day, alive and thriving.

    Yes, I must resist the urge to red pencil the book for editing errors but nonetheless the story is well crafted and historically accurate.

    5 of 6 people found the following review helpful.
    A book to take you through most emotions.
    By Jezabell
    This book brought out most emotions.
    Started off as a happy but strange tale and worked it's way through, grief, fury, sadness, outrage, hope and then finally happiness.
    Although the story line is embellished for the readers entertainment it is these sorts of stories that show humans can be inhumane
    I liked the book and found it difficult to put down.

    See all 41 customer reviews...

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    Rabu, 08 Februari 2012

    [D449.Ebook] Ebook Download Digital Asset Management: Content Architectures, Project Management, and Creating Order out of Media Chaos, by Elizabeth Keathley

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    Digital Asset Management: Content Architectures, Project Management, and Creating Order out of Media Chaos is for those who are planning a digital asset management system or interested in becoming digital asset managers. This book explains both the purpose of digital asset management systems and why an organization might need one. The text then walks readers step-by-step through the concerns involved in selecting, staffing, and maintaining a DAM. This book is dedicated to providing you with a solid base in the common concerns, both legal and technical, in launching a complex DAM capable of providing visual search results and workflow options.

    Containing sample job models, case studies, return on investment models, and quotes from many top digital asset managers, this book provides a detailed resource for the vocabulary and procedures associated with digital asset management. It can even serve as a field guide for system and implementation requirements you may need to consider.

    This book is not dedicated to the purchase or launch of a DAM; instead it is filled with the information you need in order to examine digital asset management and the challenges presented by the management of visual assets, user rights, and branded materials. It will guide you through justifying the cost for deploying a DAM and how to plan for growth of the system in the future. This book provides the most useful information to those who find themselves in the bewildering position of formulating access control lists, auditing metadata, and consolidating information silos into a very new sort of workplace management tool – the DAM.

    The author, Elizabeth Ferguson Keathley, is a board member of the DAM Foundation and has chaired both the Human Resources and Education committees. Currently Elizabeth is working with the University of British Columbia and the DAM Foundation to establish the first official certificate program for Digital Asset Managers. She has written, taught, and been actively a part of conferences related to the arrangement, description, preservation and access of information for over ten years. Her ongoing exploration of digital asset management and its relationship to user needs can be followed at her homepage for Atlanta Metadata Authority : atlantametadata.com.

    • Sales Rank: #315265 in Books
    • Published on: 2014-03-31
    • Released on: 2014-03-31
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.25" h x .45" w x 7.50" l, .76 pounds
    • Binding: Paperback
    • 196 pages

    From the Author
    See second edition

    From the Back Cover
    See second edition page

    About the Author
    Elizabeth Ferguson Keathley is an information scientist with over a decade of experience in digital asset management. Currently she serves as chair of the education committee for the DAM Foundation, where she also oversees the online certification program for digital asset managers. She earned her MS in Archives Management from Simmons College in 2002, and in addition to contributing to CMS Wire and Circulating Ideas, Elizabeth helps organize and podcast the Atlanta DAM meetup group.

    Most helpful customer reviews

    3 of 3 people found the following review helpful.
    An absolute 'Must Have'
    By Tony Gowell
    In an evolving world of technology, and the need to retain the past. This is a 'must have' for anyone that is looking to update to a more seamless working environment, while maintaining the integrity of yesteryear. Don't fall behind!

    2 of 2 people found the following review helpful.
    A valuable resource!
    By Amazon Customer
    Not sure if you need a digital asset management plan? You already do. This guide can help you keep your data under control for the health of your business now and going forward. Clear strategies and real life examples make this daunting task very doable.

    1 of 1 people found the following review helpful.
    It is clear to see that there is real feeling put into this work which serves as a step by step guide to DAM
    By James Rourke
    In summation, as an apprentice DAM consultant and relatively new to the industry, I found this book both informative and enjoyable. I was never swamped by too much detail and felt that even the more complex points were broken down in a manner that anyone could read and understand. The book really serves as a manual, walking through the whole process of DAM from start to finish and giving you the information required to suit your specific needs. At the end of the day that is what DAM is about, although we can never really get a system that “fits all”, as long as we are provided with the appropriate impartial advice, from individuals such as Elizabeth operating ‘agnostically’, we can make informed decisions to reach our end goals. I would definitely recommend the work to anyone starting out on a DAM journey but would also say that professionals and vendors would benefit greatly from the knowledge imparted within.

    See all 5 customer reviews...

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    Kamis, 02 Februari 2012

    [F147.Ebook] Download Ebook White Fang (Dover Thrift Editions), by Jack London

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    White Fang (Dover Thrift Editions), by Jack London

    When White Fang was first published in 1906, Jack London was well on his way to becoming one of the most famous, popular, and highly paid writers in the world. White Fang stands out as one of his finest achievements, a spellbinding novel of life in the northern wilds.
    In gripping detail, London bares the savage realities of the battle for survival among all species in a harsh, unyielding environment. White Fang is part wolf, part dog, a ferocious and magnificent creature through whose experiences we see and feel essential rhythms and patterns of life in the animal kingdom and among mankind as well.
    It is, above all, a novel that keenly observes the extraordinary working of one of nature's greatest gifts to its creatures: the power to adapt. Focusing on this wondrous process, London created in White Fang a classic adventure story as fresh and appealing for today's audiences as for those who made him among the bestselling novelists of his day.

    • Sales Rank: #20168 in Books
    • Published on: 1991-05-01
    • Released on: 1991-05-01
    • Format: Unabridged
    • Original language: English
    • Number of items: 1
    • Dimensions: 8.25" h x 5.25" w x .50" l, .26 pounds
    • Binding: Paperback
    • 160 pages

    From School Library Journal
    Gr 2-4–London's novel portrays the interior life of mistreated part-wolf White Fang while exploring the fundamental nature of wild animals and the brutality inherent in vast Alaskan landscapes and inside men's hearts. It does not seem suitable reading material for primary-grade children, and Lutin's picture-book adaptation does not make an effective argument for the attempt. From the first page, in which White Fang's half-dog mother runs with her mate, One-Eye, Lutin falters; London revels in detailing natural impulses and viciousness, but this adaptation betrays his text with a ludicrous statement about the pair's love for one another. Later pages similarly fail to capture the spirit of London's harsh study of instinct and domestication. Guilloppe's visually arresting illustrations may appeal to some comic-book fans, and several spreads effectively use striking silhouettes to convey menace and action without gruesome detail. But overall, the digital artwork's strong lines and vivid colors feel disappointingly flat, lacking the nuance and delicate power of a natural landscape. While the adaptation glosses over many troubling and violent subplots, like initial owner Gray Beaver's descent into alcoholism and White Fang's repeated beatings and deadly dog fights, Lutin includes two gunshots. Many readers enjoy stories of nature, wilderness, and survival; books by Jean Craighead George, Gary Paulsen, and Roland Smith should more than suffice until they choose to explore Jack London's savage classics unchanged.–Robbin E. Friedman, Chappaqua Library, NYα(c) Copyright 2013. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

    From Booklist
    Gr. 6-8. Ed Young, whose haunting illustrations of the wolf made his Caldecott- winning Lon Po Po (1989) so memorable, was well chosen as the illustrator for the Scribner Illustrated Classics edition of White Fang. Jack London's 1906 novel. As many will remember, London tells the story of a wolf-dog who endures great cruelty before he comes to know human kindness. The 12 pastel illustrations illuminate the text with their dramatic use of light and dark, sensitively delineated forms, and soft, subtle shades of color. A handsome new edition of a longtime favorite. Carolyn Phelan
    Copyright © American Library Association. All rights reserved

    From the Publisher
    This book is in Electronic Paperback Format. If you view this book on any of the computer systems below, it will look like a book. Simple to run, no program to install. Just put the CD in your CDROM drive and start reading. The simple easy to use interface is child tested at pre-school levels.

    Windows 3.11, Windows/95, Windows/98, OS/2 and MacIntosh and Linux with Windows Emulation.

    Includes Quiet Vision's Dynamic Index. the abilty to build a index for any set of characters or words.

    Most helpful customer reviews

    5 of 5 people found the following review helpful.
    5 stars
    By reader
    Great Jack London book----if you like this book you will also want to read the following true life classic books on dogs in the wild north:
    1 My Dogs in the Northland (1902) (With active table of contents)
    2 The Wild Northland, Being the Story of a Winter Journey: With Dogs, Across Northern North America (1922)
    3 A Winter Circuit of Our Arctic Coast: A Narrative of a Journey with Dog-sleds Around the Entire Arctic Coast of Alaska (1920)
    4 By Eskimo Dog-sled and Kayak (1919)
    5 Peace River: A Canoe Voyage from Hudson's Bay to Pacific by the Late Sir George Simpson ... in 1828
    6 The Book of Jack London, Volumes I & II (1921)
    7 The Great Fur Land Or, Sketches of Life in the Hudson's Bay Territory (1879) (With active table of contents)
    8 My Life with the Eskimo (1913)
    9 My Arctic Journal: A Year Among Ice-fields and Eskimos (1894)
    10 Mad Rush for Gold in Frozen North (1914) (Linked Contents)

    5 of 5 people found the following review helpful.
    Audiobooks are my favorite mode of bringing books that would otherwise be out ...
    By B. Foster
    Audiobooks are my favorite mode of bringing books that would otherwise be out of the reading range of my inner-city 5th graders. I had a class set of Call of the Wild and purchased the audiobook so that they could read along with the narration. I can also pause the story as it is read, allowing me to explain an unfamiliar context or to ask questions to gauge comprehension.

    I am unhappy with the way this audiobook has set its presets. Usually, books on CD are given points in the text that are easy to find as presets - the locations on the CD that allow the listener to advance through the reading to find where they left off. Typically, presets are given at chapter starts and then one or two paragraphs into that chapter. NOT THIS ONE! We listened to a chapter a day and I had to struggle to find the next chapter on the following day. Presets were even WITHIN paragraphs! Very impractical for my purposes (and I imagine anyone else).

    Although the narrator paced the book beautifully and read with sufficient emotion to bring the story to life, I will probably not buy another audiobook produced by Blackstone Audio in the future because its obvious to me now that they aren't using the standard method of arranging audio tracks.

    5 of 6 people found the following review helpful.
    Good, Well-Written Story
    By chibilee02
    I’ll give this to Jack London: he did a great job with the opening scenes of White Fang. I was impressed with his narrative description of the wilderness that the book is set in. The tone set was an ominous and dangerous one, fitting for the setting in which White Fang was born into.

    The book is really helped with London’s writing. His writing was very eloquent and poetic, something that you probably wouldn’t expect coming from a book about the life of White Fang. This style aided in the descriptions of the Yukon wilderness and all that inhabit it. It highlighted the beauty, order and danger that exists in nature. And considering that the a lot of the cast is made up of animals (to go along with the humans), London’s writing gave them a sort of human quality to them, with their own personalities and traits that distinguishes them.

    Which leads me to the book’s unique trait: giving insight to the thought process and rationale of an animal. I didn’t have any expectation as to the book’s content, but in a way I was still surprised to find out how London narrated the story. I appreciated how, in writing the story from an animal’s perspective, included White Fang’s and the other animals thought process. He wrote how they could possibly see the world which in turn influenced their actions. Through White Fang how nature can be both ordered and chaotic, fair and unfair, and the good and bad aspects of humans. This is not to say London made White Fang very logical in his thinking. He very much left room for instincts that couldn’t be explained and just plain not knowing and having to accept things as they are. It was a good balance of having White Fang be an intelligent being while still giving subtle reminders that he has the blood of the wild wolf and still runs on instincts.

    In a sense, this is a coming of age story of an animal that’s part wolf and part dog. White Fang essentially finds love and comfort with a human family after enduring some very harsh and difficult upbringing, both from the wild and in the human world (seriously, if a human was put in place of White Fang with the events in the book tailored to a human character, this would be a story about a horrible childhood leading to a suspicious, closed off adulthood). This was a good book with a well-written story and an engaging main character who embodies the word "survivor".

    See all 1577 customer reviews...

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